How do other companies or individuals identify with you? How is your brand perceived? A lot can be said of your company via the simplest, yet arguably most important component of your brand: your corporate logo. Animink provides logo design services to complement your business.
Your logo encompasses so many aspects of your business, and is not something that should be taken lightly. It enables an instant connection with your audience, and should convey the general attitude of your company at a glance. A logo design company should be leveraged with experience in design.
In addition to offering web development services, Animink can give you a corporate facelift by creating a new professional logo design that helps the world properly identify with your business. It’s amazing how many times we are presented with a project, and the corporate logo for the client doesn’t properly convey their business, and generally misses the mark in terms of design.
Our process begins by learning more about what your business is, what it does, and how you’d like the personality & attitude of your business to be conveyed. And as you use our custom logo design service, we also discuss color, style, and a host of other variables.
Professional Logo Design – Things to consider
Keep it Simple: Your logo will likely be seen on a huge variety of digital screens at various resolutions, outdoor advertisements, business cards, and other print material. In the process of our logo design services, care should be taken to keep the design of your logo as simple as possible.
Vector graphics: This may sound a bit foreign to you, however, your logo should be designed in such a way that it can be produced in vector form. This allows your logo to be scaled to any size, unlike a photograph or ‘raster’ image that can lose quality as it gets larger. A representative from our custom logo design service department will assist with providing this to you.
Fonts selection: This is another very vital piece to your logo. If text is part of your logo, then a font should be chosen that accurately reflects your business and feels like an extension of the rest of the graphics in the logo. In many cases, modifications are made to the text, or custom text is created to satisfy the requirements of your professional logo design.
Color: You’ve heard it all before. Reds stand out, blues recede. Some colors are neutral, some are very bold. Singular colors or a combination may be needed to design the logo that fits your business. As a leading logo design company, Animink will guide you through your color options.
Logo Design Services – Do’s and Dont’s
– Don’t create your logo yourself. Hire a professional logo design company.
– Do be sure to explain your expectations of what you’d like to see in your corporate logo as you leverage our custom logo design service.
– Don’t demand photography in your logo. It won’t translate well to most applications. Use our expertise in logo design services and take our advice in the design process.
– Do consider a vertical AND horizontal version of your logo for various applications
The creatives at Animink make a point to take all of the information gathered and begin the design process of your professional logo design. We’re here as a logo design company, and a partner in your business.
Looking for a new logo for your company? Let’s talk.